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EZFit takes tried and true methods used to create models since the beginning of time and automates them. The same methods used by Fortune 500 companies who use logistic regression to drive business and marketing decisions.
Built for modelers by modelers, EZFit eliminates the drudgery of model development.
Your best talent can spend their time thinking about your business, not spending weeks doing tactical, repetitive tasks — recoding variables and prepping files — associated with model development.
You can complete your new model in under a week. Possibly a day. But speed isn’t the only differentiator EZFit offers. Throughout the stepped process, EZFit offers recommendations at key decision points, yet gives you control and reduces the potential of costly mistakes. But let’s start at the beginning ...

It’s simple. All EZFit requires is that the data sources are combined into a single SAS dataset. Then EZFit is ready to go to work. And it does the work for you, using the SAS System you already trust and rely on.
Your business needs are unique to you. You can’t buy an off-the-shelf piece of software to answer all of your important questions like:
You can use your own samples with EZFit, or EZFit can select samples using various rules that YOU specify.
EZFit can handle just about anything you throw at it.
Character Variables:
Numeric Variables:
- Ordinal
- Continuous
- Nominal
And EZFit provides multiple options for creating development and validation samples.
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Step 1 — Preprocessing. You choose your SAS dataset and
kick off the process.
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Help is a click away. You’ll find “step-specific” help at any time during the process. Click for full size screen |
EZFit provides recommendations on how to use each variable in the file, as dependent, independent, stratifier or to exclude. However, you know your data best and have the ability to override all recommendations. In fact, you have the final say throughout the process. |
Step 1 — Preprocessing. You have control throughout the process. You can choose to take the recommendations EZFit provides or make your own choices. Click for full size screen |
EZFit automatically recommends a sampling strategy based on your data’s distribution. You can take the recommendation or you can specify selection rules that suit your needs.
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Step 2 — Recommended sampling approach. You can override the recommendation and set the sampling criteria any way you wish.
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You can make choices about how to create samples, but EZFit executes the process ensuring mistakes are not made. This feature alone makes EZFit distinctly different than any other automation program available. |
Step 2 — User-defined sampling approach. A wide variety of combinations can be selected. Click for full size screen |
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Step 3 — Variable binning. You get a summary table that shows you basic metrics and how predictive your independent variables are once binning is complete.
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This is where art meets science. EZFit’s artificial intelligence mimics the expert modeler, reviewing the potential hundreds of variables and their transforms and determining an appropriate binning strategy for each one. This saves an enormous amount of time…and pain.
It’s one thing to find the right data, but the process of recoding alone is like a root canal.
Rarely done in one visit, it drags the pain out over several visits. With EZFit’s built-in expert you get the process right...the first time.
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Step 3 — Binned variable results. A simple click on a variable name lets you review the binning results for that variable. Click for full size screen |
If you can’t fully explain the model you are unable to use the results — even though you are sure you did everything right. No more theorizing or trying to answer questions. EZFit eliminates the guesswork, theory, and questions that can’t be answered. You get everything you need to explain, evaluate and defend the model.
Plus, it gives you everything you need to build a presentation – lift chart, validation results, binning rules, scoring code and more! So if senior management needs to buy-in or understand what the model will deliver, you’ve got what you need quickly and easily.
How many times have you had a curve ball thrown at you during a presentation of a model you’ve developed? Everyone says, “Don’t get bogged in the details” — until you actually choose one of several summarizations. Then you wish you had all the details. EZFit makes sure you have everything you’ll need for effective presentations right at your fingertips.
It’s also an excellent training tool. You can accelerate the learning curve of junior analysts and new hires — everyone is more productive sooner!
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Step 7 — Validation results. EZFit displays validation results based on your inputs and provides a lift chart too! Click for full size screen |
It doesn’t end there. EZFit actually documents the process. You don’t need to go back and review all the steps to document how the model was built. (This is almost as good as no grunt work!) Another mind-numbing, routine and often thankless, yet critical part of the process that EZFit handles for you.
By limiting the human factor EZFit is virtually error-free.
You control the process — multiple decision points, multiple sampling techniques, multiple modeling options. Simply put: You have the control you want without the risk.
The result: a predictive model that drives acquisition, cross sell, and retention initiatives or controls credit risk. And it does it now — not weeks from now when your competitors are close at your heels, or have overcome you.
EZFit: Painless models in turn-key time. No PhD required.
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Step 8 — Final documentation. Complete documentation of the model process saves you two or three pain filled days. Click for full size screen |
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